Search Engine Market Shares - AOL in the UK
No Responses since April 19th, 2007
Andrew Goodman emailed me during SES NY last week, wondering about AOL’s search engine market share numbers. He mentioned there was a debate going on about their international presence. He did a post on it over at Traffick, labeled Global Search Market Shares: AOL insignificant . In the data we’re seeing, outside of the U.S., Canada, and the UK, AOL is at 1.1% market share, for search referrals. Obviously, a lot of AOL users internationally don’t use their engine for running searches.
Interestingly, AOL’s highest usage rate came from the UK, not the U.S. I’m not sure why AOL search is so much stronger in the UK than anywhere else, but it is interesting.
I’m in the midst of putting together a longer post on North American search engine market shares.