Archives for March, 2008
Enquisite Pro Now Available
I’m happy to announce that Enquisite Pro is now available to all Enquisite users.
You’ll see lots of great changes and updates. Tons of new features, enhancements, and additions, including of course the Long Tail reports, completely flexible date ranges, custom reporting (build and save your favorites), the ability to group terms, or engines, and […]
Search Engine Market Shares 2007
So I arrived at Search Engine Strategies New York today, and I was asked by a couple of people about search engine market shares. After pulling out the Ask numbers last week, I had all the data ready to go for the other engines. Remember, this data reflects the search referral data we’re […]
Search Engine Strategies (SES) New York 2008
I’m off to SES New York this evening. No, I don’t particularly enjoy red-eye flights.
On Monday at SES, I’ll be speaking on the Click Fraud and Click Auditing panel. Jeff Rohrs, Shuman Ghosemajumber, Tom Cuthbert and myself are the only carry-overs from the Click Fraud panels at SES Chicago last December. As […]
Search Stats Update - Search Market Share - Ask.com
I haven’t made a Search Statistics update in a while. No excuses. Just haven’t. I’m going to rectify that now, and I’ll put up some more numbers later today or tomorrow.
With all the uncertainty around Ask, and a lot of people discussing how it’s looking like it’s dropping out of the race, […]
Getting Refunds from Yahoo! and Google for PPC Campaign Errors
A lot of people focus in on how to get refunds from Google or Yahoo for Click Fraud issues. Google doesn’t always call it click fraud, they often call them invalid clicks, and when they catch “invalid clicks” they pro-actively discount your bill accordingly. They don’t catch everything, but they do try hard. […]
PPC Summit - Vancouver, and More!
For the first time, the PPC Summit is coming to Vancouver B.C. later this month. It should be a great event. I’m hoping / expecting to be there, and in that expectation, the organizers of the conference have been kind enough to extend a special offer to people who want to attend. […]
Ways to Minimize Click Fraud
I was reading yet another article the other day which referred to Click Forensic’s Click Fraud Index, and was particularly interested in their threat map, pictured below.
I’m not going to bother dealing with the numbers quoted, or commenting on which countries are more threatening, but if their threat map is real, what an easy problem […]
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