I was flipping through the various new sources, and the headline above:  “Google misplaces $72 Billion” at CNN Money caught my eye.  How could I miss that?
What a terrible title for an article, but what great link bait?  There’s only been 7 comments, and all are about the title.  The article has nothing to do [...]

I’ve just started providing people outside the office sneak previews of the new Enquisite Pro.  While it’s not yet completely finished, and we still have some cool new features, reports and functionality to add, everyone I’ve shown it to has been blown away.
What’s coming?  I could give you a list like…

New interfaces - intuitive, flexible [...]

Manoj Jasra who writes the Web Analytics World blog. Recently, he invited me to start contributing to the blog, and today I made my first post there.
I’ll try and post there regularly, and am also going to strive to post more regularly here at my own blog as well.  No, that’s not a New Year’s [...]

We put out a Press Release earlier today about the automated PPC refund claim submission process that we’ve added to PPC Assurance.
Apart from what’s in the release, here’s what’s notable:
Until now, if you’ve wanted to file a claim with Google or Yahoo! for an error in the way your PPC campaign executed, it was a [...]

Last week I had the pleasure of attending, and presenting at SES Paris. It was held on January 15, 16, 2008, and somewhere in excess of 200 people were there.
The conference was broken into two tracks, and with one exception - Search Around the World, everything was done in French. I had [...]

In my earlier post over the weekend, I used an analogy to explain what PPC Assurance is. Today, I’d like to expand on that thought and explain some of the extras included in (what we think is) our revolutionary paid-search advertising product. One of our user’s favorite features is the one click refund service [...]

Alright, I’m way behind. The Search Engine Strategies conference in Chicago ended ten days ago, and I haven’t yet posted anything.
One of the things I wanted to comment on was SES Chicago. SES Chicago is the smallest of the big 3 SES shows of the year. Each SES has its [...]

Yes the title is right. Have you ever thought about Page 2 SEO?
Having been an SEO, I know everyone focuses on Page 1.  But have you thought about focusing on page 2 listings, or page 3, 4, 5?  Ludicruous you say?  Nope, hear me out.
Three different people in the last two weeks have told [...]

We released PPC Assurance a little while ago. People still ask me the question “what is PPC Assurance?” Here’s how I’ve taken to explaining it lately, using comparison as the best analogy.
When radio arrived, and people started advertising on stations around the country, they needed a way to verify did my ads run where [...]

Next week I will be in Chicago for the Search Engine Strategies SES conference.  I will also be in Las Vegas for PubCon, most likely late on Thursday and most of Friday, but possibly also on Tuesday.  If you’ll be there and want to meet, please email me.
At SES I will be appearing on two [...]